Equestrian Art Ltd Shows How Making Money Can Be Fun


Equestrian Art Ltd has started its new season in sensational style with record sales of paintings in August and September.  EAL has shown how it is possible to buck the economic 'doom and gloom' and have some retail therapy fun at the same time.  Vineta Sayer and Alasdair Banks have led the way once again, recording multiple sales of their contemporary expressionist works at the higher end of the price range.  No less than four oils by Vineta were purchased in the £3 -£5000 price range which reflects a growing number of collectors who are buying not just because they love the work but for investment also.  One particular collector of Olympic artist Alasdair Banks, who has been buying his work over the last 5 years, was quoted as saying that 'it was better than putting the money in the bank or in stocks and shares'.

John Thorley of EAL believes that customers and collectors are becoming much more discriminating in terms of what is good art.  EAL only exhibits and markets original artworks seeing no value in prints whether limited edition or signed by the artist, rider or jockey, or trainer for example.  This appears to be borne out by the wider, more generic art market where the stratospheric prices commanded for the prints of  'hot' artists of recent years has seen a dramatic fall in value while their originals have held or increased their value.

EAL has also found that it is the more contemporary equine works that have proved the most popular, with sales of expressionist and impressionist equestrian art exceeding the more traditional styles by a factor of ten to one.  Interestingly enough this also seems to be repeated in the art market generally, the sale this year for £74m of a pastel of 'The Scream' by Edvard Munch, is a classic example of expressionism.  If you look closely at the works of Alasdair Banks you will see hints of the influence of the great expressionists of the last century - Willem De Kooning (US), Kirchner (Germany) and Kandinsky (Russia).  Alasdair is a true heir to these legends of expressionism.

Even more remarkable has been Vineta Sayer's success in recent years.  Unlike most equestrian artists, Vineta doesn't need or use photographic references to paint her pictures. She conjures up her compositions from her imagination and is able to provide the viewer with a most original view of the action.  By combining her knowledge of equine anatomy with the technical skill of an accomplished artist, she creates compositions that are full of power, action and energy that are designed to provoke an emotional response in the viewer and present a clear challenge to the traditional 'chocolate box' style of equestrian art.  Her painting 'Neck and Neck' illustrated opposite is a classic example of her ability to put the viewer in the centre of the action.

The next twelve months will be an exciting time for EAL and its artists and we are looking forward to the journey. It will be hard work but hopefully a lot of fun as well.